An advertiser looking to drive conversions is using manual cost-per-click (CPC) bidding. Which factor should be most important for this advertiser when deciding keyword bids?
=>> The profit derived from a paid click
=>> The bids of the next closest advertiser
=>> The average profit per conversion
=>> The Quality Score of the keyword
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=>> The profit derived from a paid click
=>> The bids of the next closest advertiser
=>> The average profit per conversion
=>> The Quality Score of the keyword
Read More...